Old Tool Ads

[Elroy]

Old Ridgid Ads

Nearly 50 years ago, Elroy was employed by Emmerson Electric. They owned the Ridge Tool Company, builder of Ridgid Pipe tools. Some of the more seasoned personnel, suggested that sales should use the phrase:

"Every Home Should Have a Ridgid Tool" 

Management didn't like the idea. 

[goodfellow]

Old Ridgid Ads

Nearly 50 years ago, Elroy was employed by Emmerson Electric. They owned the Ridge Tool Company, builder of Ridgid Pipe tools. Some of the more seasoned personnel, suggested that sales should use the phrase:

"Every Home Should Have a Ridgid Tool" 

Management didn't like the idea. 

Great ad idea! What's not to like -- 

Emerson Electric was a great company. Sears sourced from Emerson some of their best products ever.

[Uncle Buck]

Old Ridgid Ads

Some years ago I found a bunch of those old Ridgid tool calendars like that and printed off the lot of them. I hole punched and bound them all at the top then hung them in my shop where they remain to this day. My prize cheesecake calendar is an original 1946 Alberto Vargas. By the time I got it the pages were all there but the original comb binding was long gone.

[muddy]

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[muddy]

Sent from my Pixel 7 using Tapatalk

[goodfellow]

Cadmium plated --- they used the "good stuff". --- LOL

[Elroy]

What would one give for these ? Real POS

[stokester]

I don't remember many ads from Easco...

[Uncle Buck]

I don't remember many ads from Easco...

I  remember their ads. So many brands they made tools for too! Good stuff, I have quite a bit of their stuff from that era. No complaints from me.

[goodfellow]

Yeah, you could always tell an EASCO product, no matter who sold it or whose name was on it. NAPA was a big customer at the time, and I still have a few of the NAPA EASCO tools in my go-box.

[muddy]

Besides Napa who else were easco rebrands?

Sent from my twisted mind of the mudman

[muddy]

A few bucks a week..... For the next 2000 weeks


Was there a big difference in price for snap on compared to the others as it is today?



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Sent from my twisted mind of the mudman

[Uncle Buck]

Besides Napa who else were easco rebrands?

Sent from my twisted mind of the mudman

Craftsman,  True Value Hdw Master Mechanic likely a number of others, but those two are the ones I was familiar with.

[goodfellow]

A few bucks a week..... For the next 2000 weeks


Was there a big difference in price for snap on compared to the others as it is today?



pic hosting

Sent from my twisted mind of the mudman

Can’t say much for Snap-On, but in the early 70’s I purchased a MAC apprentice tool kit off the truck. My first professional toolset that I payed for with my meager earnings. The set was slightly higher in price than the Craftsman equivalent at the time (if you had purchased the C-Man stuff at full retail).

Good tools were expensive, but relatively still affordable compared to other high quality items at the time. Plus in those days all you needed was SAE sizes. Metric stuff was still in the specialized category.


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[Uncle Buck]

A few bucks a week..... For the next 2000 weeks


Was there a big difference in price for snap on compared to the others as it is today?



pic hosting

Sent from my twisted mind of the mudman

Can’t say much for Snap-On, but in the early 70’s I purchased a MAC apprentice tool kit off the truck. My first professional toolset that I payed for with my meager earnings. The set was slightly higher in price than the Craftsman equivalent at the time (if you had purchased the C-Man stuff at full retail).

Good tools were expensive, but relatively still affordable compared to other high quality items at the time. Plus in those days all you needed was SAE sizes. Metric stuff was still in the specialized category.


Sent from my iPhone using Tapatalk

Plus choices in Metric were much more limited.